NFL ratings are tanking.
For the fifth week in a row, viewership was down across multiple games.
And the media is trying to cover up the real reason why.
The NFL – long TV’s ratings juggernaut – has seen ratings plunge 10% this season.
That trend continued in week six.
The Sunday Night Broadcast – always the highest rated TV show of the week – was the least watched Sunday Night Football game in five years and viewership was down 22% from last year’s week five contest.
Games televised on Sunday at 1PM were down 21% and 13% respectively.
Many media experts bandy about multiple theories.
Some claim the heightened interest in the Presidential election is drawing away viewers.
Others claim fans have been turned off by the concussion scandal that revealed head trauma causes by playing football leads to suicide and other severe mental health issues.
Even game broadcasters jumped into the act and offered their own theory.
— Drew Shiller (@DrewShiller) October 18, 2016
But the real reason is obvious.
Fans are turned off by the anti-American protests players are staging during the national anthem.
San Francisco 49ers quarterback Colin Kaepernick started the movement when he began sitting down during the playing of the national anthem to protest supposed racism and oppression against black Americans.
His protest spread across the league and players now kneel or raise fists in symbolic gesture of black power.
But backlash is growing.
A recent Rasmussen poll found over one-third of all respondents said they are boycotting NFL games over players disrespecting the flag and the men and women who fight for it.
As long as the NFL continues to condone players spitting on the memories of men and women who gave their lives for our freedoms, their ratings are likely to suffer.