Members of the Fake News Media hate Fox News.
They are constantly looking for new ways to bring down the network or take its stars off the air.
But this attempt to destroy Fox News just backfired in one major way.
Showtime debuted a new limited series on Fox News called “The Loudest Voice in the Room” based on fake news reporter Gabrielle Sherman’s 2014 book of the same name.
The event is a takedown of former Fox News President Roger Ailes who was forced out of his position after Gretchen Carlson accused him of sexual harassment.
But it flopped.
Outside of fake news reporters frothing at the mouth over the chance to write stories about the “dark side” of Fox News, there was no audience for liberal propaganda about the top rated cable news channel in America.
One of Fox News Channel founder Roger Ailes’ obsessions was ratings, and the former Mike Douglas Show producer would have cackled at how quiet the debut of Showtime’s Russell Crowe-starring The Loudest Voice was. With just 299,000 viewers for its 10 PM opener Sunday night on the CBS-owned premium cabler, the series starring the Gladiator actor, Naomi Watts, Seth MacFarlane and Sienna Miller looks to be one of the year’s lowest non-broadcast debuts so far.
While the decades of antics and much alleged sexually harassing behavior of ex-Richard Nixon advisor Ailes was the subject of a forest full of coverage (including here on Deadline), especially once Gretchen Carlson sued her ex-boss in 2016, the initial numbers make it pretty clear there wasn’t much of a market for more outside the media itself.
Based on Gabriel Sherman’s 2014 bestseller The Loudest Voice in the Room: How the Brilliant, Bombastic Roger Ailes Built Fox News – and Divided a Country and the more recent reporting on the FNC scandals, the first episode of the Tom McCarthy-EP’d series was down 61% from the Season 4 premiere of Billions on March 17. With a marketing campaign that even the competitive Ailes would have admired for its reach and A-list scope, Loudest Voice was also off a hard 42% from the Season 4 debut ofThe Affair.
Perhaps most telling is that the limited-series opener delivered 43% less in total linear audience than the June 16 debut of the Aldis Hodge- and Kevin Bacon-starring City on a Hill, which had previewed online more than a week earlier.
The media exists in a liberal bubble.
Media critics and TV executives believe this is a massive market for a Fox News takedown because everyone they know hates Fox News.
And since everyone they know hates Fox News, that must mean everyone hates Fox News.
That is clearly false.
But the hype behind “The Loudest Voice in the Room” compared to the actual ratings is just another example of the liberal media’s ideological blinders.
We will keep you up-to-date on any new developments in this ongoing story.